The Long Tail Theory

Niche Film : Pulp Fiction

Production Cost: $ 8,000,000

Screening/Tickets Sold #1 rank, 1,338 theaters, $6,959 average (open weekend)

DVD Sales 

Rentals: $35,615,000 Fan Activity: Fan Site forum, Merchandise etc

$48,407,201 - $8,000,000
Budget to Gross Ratio: 1:6

Blockbuster Film: Forrest Gump

Production Cost: $55,000,000

Screening/Tickets Sold #1 rank, 1,595 theaters, $15,329 average (opening weekend)

DVD Sales

Rentals $156,000,000

Fan Activity:



$329,691,196 - $55,000,000
Budget to Gross Ratio:  2:6


From our findings the blockbuster movie made and spent more money than the niche movie however in proportion the niche film made more in ratio to as little it spent.